Johnson Fitness & Wellness: Holiday Visuals
HOME illustration & graphic design Johnson Fitness & Wellness Holiday Visuals THE BRIEF With a brand identity that’s simple, straightforward, and technical, fitness equipment retailer Johnson Fitness & Wellness envisioned a set of Holiday key visuals that are fun, vibrant, and easy to implement. JOHNSON FITNESS WELLNESS store, SM City Clark Johnson Fitness and Wellness is the world’s largest specialty fitness retailer, with over 320 stores in over 10 countries, across North and South America, Europe and Asia. https://youtu.be/uKZQIV7lXf4 THE OUTPUT: HOLIDAY KEY VISUALS Anchoring the story on an image of Santa Claus on a treadmill, the team identified primary Christmas color ways as background for vector illustrations of kettle bells, indoor cycle, treadmill, weights, and more. These key elements are used across paid ads, organic social media content, and materials sent to the malls for sharing on their socials. DIRECTION: JEDI DIRECTO | DESIGN : SITTIE BRIMA | SOCIAL MEDIA: MAIZY TEVES BOOK A CALL RELATED PROJECTS: How To Drive Sales Through Brand Awe Read More Barbierro Barbershop: Brand Identity and Brand Marketing Read More Grupo Avari: Corporate Branding and Visual Identity Read More Load More End of Content. On Instagram, check out LERIO Chocolates and LERIO Chocolate Factory Cafe.